Ethics in Internet Marketing

Universities that teach Internet marketing programs require you to sign a Global Professional Standards (GPS) form. One of the most important items of this professional standards agreement is that you won’t plagiarize what other people have written on the Internet. If you want to sell an affiliate product or do something with Google Adsense you may have purchased an Internet marketing program from some of those big-name gurus. I don’t need to name any names here, there are too many to list.

But almost everyone that I’ve ever seen who claims to be a guru in this industry teaches people to write articles to create back links to your products in an unethical fashion. I can’t tell you how many of them say something like this, “Many people have a hard time trying to find information about what to write. Just go to _ _ _ _articles.com and look up your subject. Just reword each sentence so you aren’t plagiarizing, and there you have it! Voilà an instant article!”

This is clearly against the Global Professional Standards that should be maintained by anyone in this industry. No wonder there’s so much junk out there that you have to wade through when doing a proper search for something you’re interested in!

It’s one thing to do research on a product you are selling but it’s another one just take an article that someone has written and rephrase it, line by line to fit your needs. I know that there are people that have made a lot of money in Internet marketing and there are those who want to make a lot of money in this industry, but this isn’t right.

And here’s something you may want to consider, a standard by which you may judge whether something is right or wrong: anybody who claims that you can make instant cash, and then teaches you an unethical method to get it, should be avoided.

If you have purchased a program from any of these big-name gurus who openly flaunts an unethical method of reaching the goal, I would send it back and demand a refund. Remember the 10 Commandments, at least the one that says “thou shalt not steal?” That’s what plagiarism is-stealing.

Every commandment given has a blessing and a curse associated with it. After 3500 years you would think that we would see the wisdom of following all of the 10 Commandments. But alas, we only think about today and a quick buck would sure make a nice change in our life. “To heck with the Commandments, I need to pay the power company.”

And so our society slips a little bit lower and we wonder why we feel like were being cursed.

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